Former Editor-in-Chief for News, Insider
The secret sauce in building Business Insider UK – from zero to 250 million readers in eight years
Jim Edwards is former editor-in-chief for news at Insider, and author of ‘Say Thank You for Everything’ – the best-selling guide which aims to revolutionise newsroom management.
Jim started Business Insider UK in 2014 with just one laptop in an empty office. He helped grow the readership from zero to 250 million readers, placing it amongst the most successful news websites in the world. His “bullshit-free guide” provides management advice based on the 19-point email he sent to a colleague, summarising everything he learned supervising people at Insider, which famously went viral. Based on his expertise, it aims to tackle the issue of poorly-run newsrooms, ensuring media management teams are up to the huge challenges to come.
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