The goings-on behind the scenes during the recent election
Political strategist Lynton Crosby is credited with winning the 2015 UK General Election for the Conservatives. He has built up an international reputation as an election winner, having helped Boris Johnson win the Mayoralty of London twice, and the Liberal Party of his native Australia win the national election four times. In this exclusive interview, Crosby reveals the goings-on behind the scenes during the recent election, explains why he feels Boris has the skills to lead, and gives a detailed assessment on why he thinks the Labour Party has now lost its way.
CEO, Guardian Media Group
7th December 2017
Building a trusted yet financially sustainable global media brand; the incredible success of the ‘supporters’ initiative; keeping their content paywall-free… and a tense relationship with Facebook
30th November 2017
The advertising industry leader on the now “broken” traditional agency model – and how the “blurring of the borders” between disciplines is now inevitable
Social Media Editor, BBC News
23rd November 2017
Breaking news fast yet accurately, tailoring content to suit each platform… and how their online operation will ultimately overtake broadcast.
Editor, The Stage
16th November 2017
How the world’s oldest theatre publication embraced digital, the rapid rise of ticket prices, introducing fresh talent… and the darker side of show business.
Editor, 'Victoria Derbyshire', BBC News
9th November 2017
Moving a successful radio partnership into television, driving the news agenda with unique and distinctive journalism… and her joy at winning a BAFTA