The former Starcom Mediavest CEO shares lessons learnt leading one of the biggest media networks in the world
Laura Desmond is a media entrepreneur, board member of Adobe Systems Inc. and former CEO of Starcom Mediavest, one of the largest media networks in the world. In 2008 she became their youngest CEO, billing $26 billion a year, and doubling the size of the business to 8,000 employees in 110 locations. In this in-depth interview, she shares lessons learnt from over 30 years at the top; including candid advice from Sheryl Sandberg, and why her early career in Latin America was instrumental to her later success.
22nd March 2018
The journey leading and growing a unique global lifestyle media brand, refusing social media… and exciting plans for the future.
Editor, Today, BBC Radio 4
15th March 2018
Leaving the Evening Standard to lead the BBC’s flagship news programme – with changes made, and further changes to come… and the problem of the BBC’s gender pay gap
Editor, Good Morning Britain, ITV
8th March 2018
Honing the perfect breakfast TV formula from failed attempts to rescue ‘Daybreak’; successfully pairing “two alpha brains” Piers Morgan and Susanna Reid – and behind the scenes of the President Donald Trump interview.
Europe Editor, BBC
1st March 2018
In the thick of Europe’s most turbulent time in a generation… and what’s really happening behind the scenes with Brexit.
Strategy Director, News Partnerships, Google
22nd February 2018
Tackling fake news, and repairing Google’s relationship with the news industry – offering strategic advice, and even cash investment